Zain Khan

Digital PR refers to public relations and marketing strategies designed to establish a brand’s online reputation and presence. It leverages all kinds of digital platforms including websites, social …

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Are you struggling to keep up with the demands of modern marketing? With competition on the rise and customer expectations ever-increasing, it's essential to find ways to manage your efforts …

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According to Adweek, 85% of people believe user-generated content to be more effective than brand-created content. The best thing about UGC is that it builds trust, which is arguably the most powerful …

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There are essentially two ways to drive high-quality traffic to a web page: Organic and paid. Both traffic generation methods have their pros and cons, so the decision of which one to use depends on …

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If you have a website, keeping it SEO-friendly isn’t an option. An SEO audit is a comprehensive analysis of a website’s ability to rank on search engines for relevant terms.  It tells you the things …

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